PERSONALITY 

THROUGH MUSIC

Situation Summary

With emerging technologies and automization, data has become crucial part of our lives. Digital marketers target consumers based on their online interactions. They have a perception of you, but is it the real you? 

Research Goal

The goal of the data collected is to discover if a correlation exists between a user's HCI and personality. More specifically, the research focuses on a user’s music streaming habits and Enneagram's personality profiles. 

Interactive Tableau Visualization

Hover and click through to display data details.

Poster 

Dimensions

( 24 x 36 )